About the Campaign
The Twin Counties campaign is a regional marketing and communications initiative led by a group of citizen volunteers from Edgecombe and Nash Counties representing diverse backgrounds, age groups, gender, race, professional experience and geography within the two counties.
The group’s goal is to promote a positive image of the area, internally and externally, by telling a new story that celebrates the assets and culture of the community, leverages the diverse array of present-day achievements, and articulates its aspirations for the future. This campaign is made possible by local businesses, governments and caring citizens who are working together to promote regional success.
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